The Windows Phone 8 device has a 4.3-inch LCD display with a ClearBlack filter that reduces outdoor glare and with the highly sensitive screen that responds to your navigational gestures, even if you're wearing gloves or have long nails -- just like the Lumia 920 and 820 series.
The rest of the body looks achingly familiar with squared-off edges and a more consistently flat body than the much rounder Lumia 820 series. The 720 has the same unibody design, but this time adds a microSD card slot that you can expand up to 64GB. There's also 8GB of internal memory and 7GB online storage through SkyDrive.
Nokia says its target demographic are younger, trendier, social people who don't require the highest level of hardware technology, but who still want some quality. To that end, the 720 carries wireless charging, and a 6.7-megapixel camera with an f/9 aperture intended to capture low-light conditions (like nightlife), and LED flash.
You'll also find a 1.3-megapixel camera, which supports Skype HD and has a wide-angle lens for fitting more faces into self-portraits. Photo-editing tools include "digital makeup" to whiten teeth, enlarge eyes, and give skin a softer glow. I tried this out, and maybe it's because I'm outside the target demographic, but I found the facial modification filters a little creepy.
Its a good product.
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