Tom Benson, owner of the New Orleans Pelicans, speaks at a press conference to announce the name change of the team from the Hornets to the Pelicans on Thursday.
It's official, one of the worst kept secrets in the NBA was confirmed Thursday afternoon. The New Orleans Hornets announced that the team will be renamed to the New Orleans Pelicans for the 2013-2014 season. Hours before the announcement, the debate about the team's new look lit up the social world.
Reaction to New Orleans Pelicans name change
- Looks like the NBA's long-running rule about logos having to show a basketball remains intact. It's odd that the league insists on sticking to this protocol. Can you imagine if the NFL had a similar rule about every logo showing a football?
- The feeling here is that the lettering is too ornate, too busy. And the trend of bookending the wordmark with a large letter on the right side is way overplayed by now.
- Oh man, another team wearing red and blue. Sigh. New Orleans has such a rich chromatic tradition, leaning heavily on purple and green. Why use the same default colors that so many other teams use?
New Logo for New Orleans Pelicans
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